When it comes to German cars, images of reliable sedans, powerful station wagons, and technologically advanced hypercars come to mind. However, events that make these cars part of global culture are no less important. German automotive festivals are not just static exhibitions. They are races, tuning festivals, the "revival" of old models, and a pilgrimage for fans. In 2026, these traditions are not only alive but also taking on new forms, uniting conservatives and electric vehicle enthusiasts. 24 Hours of Nürburgring: Racing Pilgrimage The main festival for all who are passionate about German brands is the legendary 24-hour race at the Nürburgring ("The Green Hell"). An event that gathers more than 200,000 spectators each year. For 24 hours, teams in Mercedes-AMG, Audi, BMW, and Porsche cars circle the 25-kilometer North Loop. However, the uniqueness of the race lies in the fact that not only professional drivers but also "amateurs" (private teams) start. The race takes place at the end of May and the beginning of June. For fans, it is not just sport but a real festival with camping, barbecues, and night bonfires right on the track. In 2026, a scoring category for electric vehicles (such as the VW ID. X) is expected to appear. IAA Mobility: from a boring auto show to a cultural festival The IAA (International Motor Show) used to be a boring exhibition for businesspeople in Frankfurt. Since 2021, it has moved to Munich and changed its format to IAA Mobility. Now it is not just pavilions but also street zones with test drives, bike parades, and outdoor exhibitions. The event takes place in September. Visitors can not only watch the novelties but also ride them on designated routes. For German brands, IAA is the main platform for premieres. "Classic Days" Festival at Castle Dissen Fans of old BMW, Mercedes, and Porsche gather at Castle Dissen (near Starnberg Lake) in mid-July. "Classic Days" is more of an elegant contest for vintage cars than a race. Partici ... Read more